Specialized SEO for medical practices that increases new patient volume through HIPAA-compliant strategies. We build organic search programs for doctors, specialists, and clinics that turn your website into a patient acquisition engine producing measurable results every month.
Your patients are searching for you right now, the question is whether they find your practice or the clinic down the street. Medical SEO is the most cost-effective patient acquisition channel for doctors, specialists, and independent clinics.
Medical keywords run $8 to $25 per click on Google Ads. A well-optimized practice website generates the same patient inquiries from organic search at a fraction of the ongoing cost. SEO builds a compounding asset, every month of investment makes the next month more productive.
When patients search "dermatologist near me" or "family doctor accepting new patients," they are ready to book. Medical practice SEO ensures your clinic appears in Google's Local Pack, Maps, and organic listings for these high-intent, location-specific queries.
Today's patients read reviews, compare providers, and research conditions before calling any practice. Your website needs to answer their questions, showcase your expertise, and make booking frictionless. Medical SEO positions you as the authoritative, trustworthy choice.
Even small medical practices face HIPAA exposure through their websites. If your site has a contact form, online scheduling, Google Analytics, or a Facebook Pixel, there is a meaningful chance your current setup creates compliance risk. We build every SEO program with compliance as the default, starting with a full practice audit and local SEO foundation.
We fully optimize your Google Business Profile, clean up NAP data across 60+ directories and citation sources, and implement local schema markup. This step alone typically produces measurable ranking improvements within 30-60 days.
We resolve technical issues preventing your site from ranking, then build dedicated pages for every service and condition you treat. Each page is written for patients, optimized for search, and structured for YMYL quality standards.
Most practices struggle because websites are built once and abandoned, no new content, no technical maintenance. Generic agencies treat your practice like a plumbing company. We address these problems with an engineering-first approach built for healthcare.
We execute a link building strategy targeting medical directories, health publications, and relevant industry resources. Simultaneously, we implement a review generation system, build consistent NAP citations across 60+ healthcare directories, and create geo-targeted content for every location you serve.
Continuous optimization based on ranking data, patient inquiry trends, competitive movements, and algorithm updates. Monthly reports show exactly how many new patients came from organic search and your ROI on SEO investment.
Book a free strategy call. We will audit your current online presence, map your competitive landscape, and show you exactly how many new patients your practice can generate through organic search.
Book Your Free Strategy CallEach medical specialty has distinct patient search behavior, competitive dynamics, and content requirements. We build custom SEO strategies for each, not one-size-fits-all campaigns.
Hyper-local targeting for "family doctor near me" and "primary care accepting new patients." We optimize for same-day appointment searches, insurance-specific queries, and neighborhood-level visibility in Google Maps.
Procedure-focused pages for cosmetic and medical dermatology. We target high-intent searches for acne treatment, skin cancer screening, Botox, and laser therapy with content that converts consultations.
Condition and procedure-specific SEO for joint replacement, ACL repair, and physical therapy. Patients research extensively before choosing an orthopedic surgeon, making content authority critical.
Competitive local markets require aggressive local SEO, review generation, and service-specific pages for implants, Invisalign, and emergency dental care. We dominate the Map Pack in your service area.
Sensitive content expertise for therapy, psychiatry, and addiction treatment. Privacy-focused SEO that builds trust while complying with strict advertising regulations around mental health claims.
Local-first strategy for chiropractors targeting back pain, sciatica, and auto accident recovery searches. We build topical authority and review velocity to outrank competitors in your market.
Time-sensitive searches demand instant visibility. "Urgent care near me open now" has the highest conversion rate in healthcare search. We optimize for real-time availability and proximity signals.
Comprehensive SEO for prenatal care, fertility, gynecological procedures, and wellness visits. Patients in this specialty research providers extensively before committing to long-term care relationships.
Procedure-driven search targeting LASIK, cataract surgery, and routine eye exams. We build content strategies that capture both informational research and high-intent surgical consultation queries.
For larger health systems and hospital networks, see our Healthcare SEO program designed for enterprise-scale organizations.
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Every deliverable is purpose-built for medical practices. No generic templates. No cookie-cutter strategies. Every element below is included in our standard medical SEO engagement.
Full technical analysis, Google Business Profile audit, and competitive keyword gap analysis for your market
Healthgrades, Vitals, Zocdoc, WebMD, Yelp, and specialty-specific platforms
Current review velocity, sentiment analysis, and competitor comparison across Google and Healthgrades
Analytics, forms, tracking pixels, and third-party integrations audited for compliance risk
Categories, services, attributes, photos, Q&A management, and weekly Google Posts
Automated review request workflows fully compliant with HIPAA and FTC guidelines
HIPAA-compliant response templates and multi-platform monitoring
Proximity, relevance, and prominence optimization to capture the top 3 local results
Dedicated pages for every service you offer and condition you treat, optimized for patient search intent
Patient-facing articles targeting informational keywords, reviewed for medical accuracy
MedicalBusiness, Physician, and LocalBusiness structured data for rich SERP features
Provider bios with credentials, certifications, board affiliations, and peer recognition
Phone calls, form fills, and online bookings tracked to the keyword level with BAA-covered providers
Keyword positions, organic traffic growth, and Local Pack visibility tracked monthly
Review velocity, average rating, and sentiment analysis against local competitors
Cost-per-new-patient, ad spend equivalency, and revenue attribution from organic search
SEO is the foundation. These complementary services amplify your practice's online visibility across every channel where potential patients are searching.
Full-service marketing for medical practices: SEO, PPC, social media, and reputation management in one integrated program.
Learn MoreHIPAA-compliant, conversion-optimized websites built for medical practices. Fast, mobile-first, and designed to turn visitors into patients.
Learn MoreFocused local search optimization to dominate Google Maps and the Local Pack for your specialty and geographic area.
Learn MoreGoogle Ads management for medical practices with HIPAA-compliant tracking, conversion-optimized campaigns, and cost-per-patient reporting.
Learn MorePatient engagement, community building, and social proof strategies that complement your SEO authority and drive practice awareness.
Learn MoreEnsure your practice is cited in ChatGPT, Perplexity, Google AI Overviews, and other AI-powered search experiences.
Learn MoreLearn more about our core SEO services methodology and how it adapts to each industry we serve.
Schedule a 45-minute call where we analyze your market, audit your current digital presence, and map out a growth strategy. No obligation, no pressure.
We only take on a limited number of clients per vertical to maintain quality. Check if your market is still available.